GATHER.SHARE.EVOLVE

Start With WHY - 4 reasons for personal video messages Powerful first impression. Video is a very powerful medium - if not THE best - to make a remarkable first connection and impression to someone new in todays age of digitalization. The receiver gets an impression of who you are, how you look like, how you speak and bit of your personality. A perfect ice-breaker for any topic. Pitch your idea. With a short video you can not only pitch your concerns or ideas, but really integrate the other person by stating why it is important, that he/she receives and watches your video message. Show what's in it for them. Showing appreciation. By putting effort in creating a personalized video for someone actually shows much of appreciation and acknowledgement. If it is someone you are about to get to know then the reply rate is phenomenally high. If it is someone you know, you can continue the relationship in a very positive atmosphere. Unique action. Finally, a video is one of the most ex

Networking today? Nowadays, networking is overrated, cheap and not effective. What is networking anyways? Networking in the business world today often is understood as getting a lot of contacts, fill up your social media (yes - LinkedIn included), liking each others posts on social media, fill up your phone with numbers, collecting business cards, going to a lot of meet-ups, shaking a lot of hands, introducing yourself, talking a lot of bullshit and so on. Well, doesn't it sound a bit harsh? I say that because, I've been through all that. Either I did that by myself - first unconsciously then intentionally - or I observed that later at other people all the time. If you  now think "NOOOOOO, I am not that superficial!" or "NOOOOO, of course the people are important to me and I try to connect with them accordingly.", then I can tell you that you are already on a good way, but still missing an important part. One after another. The purpose of networking